• work
  • bio
Erika Fisher Creative
  • work
  • bio

100% Yes

Vital Proteins recently switched to more environmentally conscious packaging. Yes! 'Twas a fun, challenging, colorful, integrated project in partnership with the fine people and brilliant creatives at Carbon Chicago.

Creative Partner: Carbon Chicago

Producer: Mallory Sohmer

ECD: Josh Leutz

CD: Steph Hayden

Creatives: Ken Bates & Erika Fisher

Pride is Movement

Vital Proteins, known for supporting your hair, skin, bones & joints, wanted to do something special for Pride. Inspired by the movements of ball culture, we partnered with The Chicago Vogue school in the summer of 2023 and brought to life the message of having pride in all movement.

Client: Vital Proteins

ECD: Josh Leutz

AD: Erika Fisher

Copy: Serena Board & Ellie Brzezenski

Dir./DP: Jeremiah Pitman

Production: Method & Madness

Producer: Jonathan Becker

Editor: Emily Lucas

Production Coordinator: Sam Ramsey

For everybody with a body

Lead Art Direction for social amplification.

Mythology + Dave Meyers

Executive Creative Director: Josh Leutz

CMO: Jill Abbott

Vital Proteins Goes Scoopless

A light-hearted solution to announcing Vital Proteins’ plastic scoop removal.

Art Direction: Erika Fisher

Copy: Josh Leutz

ECD: Josh Leutz

Lifestyle Shoots

Samples of shoots for Vital Performance. Photography by: Mike Killion and Adam Moran.

Wellness is Vital

Part of the “Wellness is Vital” campaign with Jennifer Aniston for Vital Proteins, featuring Chase Tucker and Silvy Arujo.

72andSunny

Producer: Kate Morrison

Creative Directors: Greg Shadwick, Danny Duran

Production Company: Superprime

Director: Damien Chazelle

Director of Photography: Linus Sundgren

Photographer: Cass Bird

VP of Global Marketing: Katie Rosholt

VP of Design: Amanda Butz

VP Global Social Media & Influencer: Katie Murray-Adams

Vital Performance: Product Shoots

Sampling of Vital Performance product shoots.

Photographer: Mike Killion

Packaging Designer: Erin Schmitz

Power From Within

Second campaign for Vital Performance surrounding the “Power from within.” brand message.

Sr. Dir. of Marketing: Cameron Schuler

Art Director: Erika Fisher

Photographer: Mike Killion

Project Manager.: Zachary (Zack) Astran

Cast: Anita Caldwell

Production + Post: Aris: Film Production + Post-Production

Director: Jeremiah Pitman

Director of Photography: Jeremiah Pitman

EP: Greg Bassenian

Line Producer: Luke Barber

1st AD: Jessica Dho

Prod. Design: Samantha Bowling

Post Production:

Editor: Andy Wright

Addl. Editing and VFX: Alexander Gabrielli

Sound: Kenneth Lovell

Color: Dylan Hageman

Portraits

Sometimes I take photos of people.

nftybb

A little NFT side project inspired by another kind of craze (scam) from the 90s.

Editorial

Design & Art Direction.

Cover Artist: Michael Schwab

Copywriter: Abbey Dewey Content

Persist

For many years I was into hand lettering. It started small with Gelly Rolls in grade school, later calligraphy and logos in my twenties, and then dabbled in murals and sign painting. I think I would have liked being a sign painter in the 50’s.

This lil side project is made with lettering enamel onto a solid wood door I bought from a salvage yard back in 2016. Not sure where it is now. Hope someone stripped it and made it their own.

Moxxly

Moxxly is an exciting women’s product company that recently launched their first product: The Flow, the pump-anywhere breast pump for modern moms. We worked together on branding and product shoots.

100% Yes

— view —

100% Yes - Math

Pride is Movement

— view —

Pride is Movement

For everybody with a body

— view —

Vital Proteins Goes Scoopless

— view —

Lifestyle Shoots

— view —

Wellness is Vital

— view —

Vital Performance: Product Shoots

— view —

Power From Within

— view —

Portraits

— view —

nftybb

— view —

Editorial

— view —

Persist

— view —

Moxxly

— view —

AreYouPumped_optimized_600x600 (1).gif